- →The audit is a full read across your marketing, not a sales call with a report stapled to it.
- →You leave with a prioritized roadmap of what to fix first, in what order, whether or not you hire us.
- →It looks at the whole system: search, website, CRM, follow-up, and messaging, not one channel.
- →The $499 is credited toward your first engagement, so if we work together it effectively costs nothing.
- →If we are not a fit, you keep the roadmap and can hand it to whoever you hire instead.
The $499 marketing audit is a full diagnostic read across your business: search visibility, website clarity, CRM and follow-up, and messaging. You leave with a prioritized roadmap of what to fix first, in what order. The fee is credited toward your first engagement, and the roadmap is yours to keep either way.
Why an audit before a retainer
Most marketing help skips the diagnosis. You feel a symptom, someone sells you a channel, and you find out months later whether the guess was right. That is an expensive way to learn.
The audit exists to remove the guess. Before anyone quotes you a monthly number, we look at the whole business and name the actual cause. Find the leak before you build the engine. That is the order, and the audit is the leak-finding step. It is the same reason the marketing problem is so often a systems problem, not a tactic problem.
What it actually looks at
The audit is a read across the whole system, not one channel. In practice that means:
- Search and AI visibility. Where you rank, what queries you show up for, and whether AI answers name you. This is your reach, and where it is leaking.
- Website clarity. Whether your site explains, fast, why a buyer should trust you, and whether it gives them an obvious next step. Traffic that does not convert usually lives here.
- CRM and follow-up. What happens to a lead after it comes in. Where quotes go quiet, where follow-up never fires, where deals fall through the handoff.
- Messaging and positioning. Whether you sound like yourself or like every competitor, and whether anyone can say in one sentence who the buyer is.
The point is not a hundred-page report. It is finding the two or three things that are actually holding back leads.
What you walk away with
A prioritized roadmap. Not a list of everything that could be better, which is overwhelming and useless. The short list of what to fix first, in order, with the reasoning. Something you could act on yourself, hand to your team, or hand to another provider.
You keep it regardless. If we work together, great. If we are not a fit, the roadmap is still yours. That is the point of selling the fix you need instead of the one that pays best. Trust is the whole business.
Why $499, and why it is credited
Free audits are usually thin, because nobody puts real hours into something they gave away. A paid audit gets the real dig. The $499 buys genuine diagnostic time.
Then it is credited toward your first engagement. Sign within about two weeks and the full $499 comes off your first invoice, so if we work together the audit effectively cost nothing. You can see how the engagement runs on the services and how we work pages.
The bottom line
The $499 audit is the diagnosis before the prescription. A full read across your marketing, a short list of what to fix first, and a roadmap you keep no matter what. If that is the read you want on your own business, book the audit.
Frequently asked questions
1What does the $499 marketing audit include?
A full read across your search and AI visibility, website clarity, CRM and follow-up, and messaging, ending in a prioritized roadmap of what to fix first. It looks at the whole system rather than a single channel.
2Is the $499 audit fee refundable or credited?
It is credited. Sign an engagement within about two weeks of your audit and the full $499 comes off your first invoice. If we are not a fit, you keep the roadmap and owe nothing further.
3What do I get if I do not hire you after the audit?
You keep the roadmap. It is a prioritized plan you can act on yourself or hand to another provider. The audit is built to be useful whether or not we work together.